Wojtek Blazalek

The Email Guy! - Entrepreneur, IT Geek and SaaS Expert

First email was sent over 50 years ago. This moment defined the future and shaped it in a way that the whole new industry was created.

The words that started everything were something like QWERTYUIOP”.
Probably Ray Tomlinson who wrote those words in October 1971 at MIT could not have imagined that after 50 years, emails would be a crucial part of everyday life.

It is hard to imagine having an online account anywhere without it. This technology is so obvious that it is invisible these days, yet it is inevitable.
Every day, people around the World send over 100 billion emails daily, and we’re a part of this process!
Many people have prophesized the death of email, but after 50 years it is still here, alive and kicking.

That is why among the many interests I have I'm focusing on building

Projects

Featured list of projects - current and past

  • GetResponse - Head of Email Deliverability
  • Woodpecker.co - At Woodpecker.co I was responsible for email deliverability for almost 6 years
  • Webdna.io - Machine learning backed app that detects potential spam websites (non existing)
  • Feminet - Provides women focus online magazine We-Dwoje.pl (now part of Polki.pl). Women focused vertical portal aquired by Edipresse
  • Money.pl - one of first SEO specialist works for portal in Poland
  • Studends onlie community and portal - Portal - and studendts community forum
  • ShangriLa Furniture - Online shop for furniture producer (non existing)

Media

Media about

Interests

Apart from being IT geek, I enjoy most of my time music. I know it sounds trivial but it is really something that drives me every day. I'm passionate about new technologies and futurology.

I'm interested in politics and sociology and I think that takeing care about that is important thing.

Experience

GetResponse

Head of Deliverability, Gdansk, PL

  • Taking care of ESP mail flow
  • Managing team of Email Deliverability pros

October 2021 - now

Woodpecker.co

Head of Integration and Deliverability, Wrocław, PL

  • Designing rest API on top of bussines needs
  • Designing and managing process of lounching Zapier integration
  • Designing architecture and UX flow of integration with Pipedrive
  • Complex analytics of sales process Google Analytics and inbound data
  • Defining KPI for SaaS business performance to one dashboard (MRR, Churn, Retention)
  • Analyzing business/customers needs and UX problems and finding solution with development team
  • Creating UX wireframes and defining new features mechanique
  • Custom implementation of events tracking in Google Analytics adjusted to track SPA application

September 2015 - mid 2021

Founder and CEO

W33 Sp z o.o., Wrocław, PL

  • Project management: creating plans, strategies, creating schedules
  • Sprints, retrospection
  • Complex software conception from a scratch for a SaaS application WebDNA.io (Confluence/GitHub Issues) (non existing but open sourced github.com/webdnaio, web archvie)
  • Defining business/customers needs
  • Creating wireframes and mock-ups to create UI/UX of application
  • Analysing users behaviour in application, research performance of sources of traffic on website (Google Analytics / Piwik, Yandex Metrika)
  • Support and customer development with customers from all over the world

January 2014 - December 2015

Board member

Edipresse-Feminet Sp. z o.o Wrocław, Warszawa

  • Business plan relasing
  • Create conception and documentation of CMS system changes
  • Project management of new version of CMS
  • Create conceptions of marketing strategy and rebranding of popular website
  • Reporting progress and problems straight to board members

April 2012 - December 2013

Founder and CEO

Feminet Sp. z o.o., Wrocław, Lubin

January 2008 - March 2012

SEO/SEM Specialist aka Project Manager

Money.pl, Wrocław

  • Project management
  • Creating conceptions, gathering requirements and specification for first version BusinessClick.com system
  • Creating and developing in-house software tools
  • SEM management Google Ad Words, Onet Boksy, Netsprtint.pl, Wp.pl
  • KPI/Conversion data analysis Google Analytics / AWStats / Gemius / internal tools
  • Building conversion funnels
  • SEO optimization

July 2005 - December 2007

Application tester

Softthings Polska, Wrocław

  • Frimeware test
  • Regressive tests
  • Documentation managemnt

January 2004 - June 2005

SEO / PHP Developer

Shangrila Furniture

  • SEO on international Google, MSN, Yahoo
  • Software development – development of ecommerce solution in PHP/MySQL
    (non existing web archive)

April 2004 - June 2005

PHP Developer

Basic Systems

  • Software development of web services (PHP, architecture of databases, HTML/JS)

2003-2004

Co-creator

Students community website in Legnica

  • Co-creator of portal and community for students www.student.legnica.edu.pl
    (non existing, archive - web archive)

2002-2005

Co-creator

Eko serwis -

  • UX designer (there were no name on that those days) and co founder of Eko Serwis website
    (non existing, archive - web archive)

1999-2005

Education

Wroclaw University of Science and Technology

Bachelor of Computer Science
Computer Science
2005- 2007

Panstwowa Wyzsza Szkola Zawodowa

Computer and Network Engineering
2002 - 2005

Contact me

To contact me directly just drop a line

wojtek x[AT]x blazalek.com
Or write me via LinkedIn or Twitter


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